Impact & Sustainability
Our vision as NawiriGroup is to bring together responsible travel businesses, conservation initiatives, community support programs, and impact investors to help vital ecosystems and their custodian communities thrive.
Our Impact and Sustainability Report is an annual checkpoint, a moment to reflect on our journey as a brand committed to genuine impact. To this end, each year, we reaffirm our approach, evaluate our progress, celebrate successes, and identify areas for improvement.
Over the past year, we’ve continued to refine and strengthen how we deliver impact, learning from what works, addressing gaps, and scaling approaches that show lasting value. Across 2024/2025, Nawiri Group was actively engaged in partnerships throughout the continent, working alongside local organisations, community institutions and government authorities in some of Africa’s most globally important ecosystems.
Over the year we generated US$11 million of funding to nature protection and positive impact projects across East and Southern Africa.
Our guests helped generate over US$8.4m in direct contributions to nature protection through park fees, tourism levies, and conservation taxes that keep protected areas functioning. A further US$2.6m was channelled through our impact partners, a 27% increase on the previous year. The projects they deliver are diverse, but all are rooted in supporting livelihoods, improving local governance, creating access to education, and strengthening the connection between people and the landscapes they live within.